Spawn Ideas

Project Description

This is a project I worked with Spawn Ideas on, I digitally produced their online ad campaigns for Residential Mortgage. The campaign is Play to Win, helping millenials get (in a ) home faster.

TheĀ Play to Win campaign taps into pop culture and the nostalgia of 8-bit video games for this audience. The use of a fresh and unexpected approach positions Residential Mortgage as modern and approachable in a normally staid and intimidating category.

Project Details

Tags: Digital Production

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